I gave it 3 stars on Amazon, but here I'm giving it only 2 because of the difference of meaning I give to the stars on GR. The fact is, I did not like it much. It was ok, for anyone who doesn't already know about 90% of what Pink says in this book (either by academic process or common-sense).For me, it was a bit boring to read. Just like when I was bored in English class because all my classmates were a bit slow on learning the proverbial ABC's and I was already conjugating them and juggling other tasks. That's how I felt while reading this. But I gotta hand it to Pink: he did his research (I even recognized some of his references from my Anthro classes); knows how to tell a story and present facts in an easy-reading way, and when to insert a punch line. I practice for quite some time some of the exercises he gives at the end of each section, but some of those were new to me and I may try them.